Atlus will be no longer partner with third parties for its European output and will now handle it themselves.
According to a post on Gamesindustry.biz the Persona publisher will operate its own European publishing arm out of SEGA Europe’s offices, this is obviously a knock-on effect of SEGA’s acquisition of the company. The new team is looking to add a PR manager and a product marketing manager to join commercial director Simon Inch.
Handling this distribution themselves will allow them to better serve their fans in regard to the Special Editions claims Senior PR of Atlus US Jacob Nahin:
It is a strong example of the growth we are experiencing as a company. Publishing in Europe is simply the next step for us. What this means initially for fans is a parity for launch and premium editions. From a business perspective, we’ll be better positioned to address the needs of each market in which we release our titles.
Exciting stuff, and can only be good for Atlus’ output going forward, including the forthcoming Persona dance and Persona Q2 games. While I have your attention, you might want to check out Persona 5 if you haven’t already. Our own Mikhail played it and loved it, check out his 10/10 review here.