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Most Anticipated Games According to Nielsen, but What Are Yours?

by on July 19, 2012
 

Most Anticipated Games According to Nielsen, But What Are Yours?Nielsen have conducted research throughout June to see which the most anticipated games of 2012 are. The results are in, and are interesting, but we want to hear your thoughts.

If you’re not aware of who Nielsen are, or what they do, well, they are a global marketing and research company based in Manhattan, with a massive amount of staff, based in over 100 countries.

Consumer data was derived from online interviews of 4,823 male and female active gamers (those who own at least one current generation console and actively play on and purchase games for that console), between the ages of 7 to 54.

First up, they asked people what their most anticipated Xbox 360 title was. No surprises here as Halo 4 took the crown easily. One thing of note however, is how highly anticipated Resident Evil 6 is, in both the Xbox 360 and PlayStation 3 categories.

2012 Title for Xbox 360 Release Date Game Rank
Halo 4 11/6/2012  99%
Call of Duty: Black Ops II 11/13/2012  97%
Assassin’s Creed III 10/30/2012  94%
Madden NFL 13 8/28/2012  94%
Resident Evil 6 10/2/2012  93%
Borderlands 2 9/18/2012  88%
NCAA Football 13 7/10/2012  83%
NBA 2K13 10/2/2012  82%
FIFA Soccer 13 9/25/2012  79%
Fable: The Journey 10/9/2012  77%
Darksiders II 8/14/2012  76%
Need For Speed: Most Wanted (2012) 10/30/2012  74%
Far Cry 3 12/4/2012  74%
Medal of Honor: Warfighter 10/23/2012  74%
NHL 13 9/11/2012  69%


Lots of multi-format titles here, with only Halo 4 and Fable: The Journey really representing first-party from Microsoft.

Sony fared slightly worse, which is to be expected as most of their first-party titles are slated for 2013; titles like Beyond, God of War: Ascension and The Last of Us.

2012 Title for PS3 Release Date Game Rank
Call of Duty: Black Ops II 11/13/2012  99%
Madden NFL 13 8/28/2012  97%
Assassin’s Creed III 10/30/2012  97%
Resident Evil 6 10/2/2012  96%
NCAA Football 13 7/10/2012  93%
Borderlands 2 9/18/2012  88%
NBA 2K13 10/2/2012  85%
Darksiders II 8/14/2012  81%
NHL 13 9/11/2012  80%
FIFA Soccer 13 9/25/2012  79%
Far Cry 3 12/4/2012  79%
Need For Speed: Most Wanted (2012) 10/30/2012  78%
Hitman: Absolution 11/20/2012  77%
Transformers: Fall of Cybertron 8/28/2012  77%
WWE ‘13 11/1/2012  75%


Finally we come to Nintendo’s Wii, which is mostly predictable save for FIFA and Pro Evolution Soccer making an appearance. Other than that, you’d expect most of the results, Just Dance 4 dominates.

2012 Title for Wii Release Date Game Rank
Just Dance 4 10/9/2012  97%
Madden NFL 13 8/28/2012  94%
Just Dance: Disney Party 10/23/2012  94%
Epic Mickey 2: The Power of Two 11/20/2012  86%
Disney Princess: My Fairytale Adventure 9/18/2012  79%
WWE ‘13 11/1/2012  74%
Need For Speed: Most Wanted (2012) 10/30/2012  71%
NBA 2K13 10/2/2012  69%
FIFA Soccer 13 9/25/2012  64%
The Last Story 7/31/2012  63%
Everyone Sing 9/4/2012  61%
Ice Age: Continental Drift: Arctic Games 7/10/2012  37%
Skylanders Giants 10/1/2012  33%
Pro Evolution Soccer 2013 9/25/2012  11%
Rise of the Guardians: The Video Game 11/20/2012  7%


So, now you’ve seen the results of Nielsen’s research, but what are your most anticipated games of 2012? If you’ve listened to the Godcast recently, you’ll know that Borderlands 2 and Darksiders II are high atop the list of the podcast crew, but we’d love to hear your thoughts in the comment section below.

Source: Nielsen

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