Fight Human Augmentation – Purity First With Deus Ex: Human Revolution

by on July 22, 2011

As the countdown to the release date of Deus Ex: Human Revolution ticks away, Square Enix and Eidos Montreal bring us news that an Anti-augmentation group, known as Purity First has hacked the Sarif Industries Web site. Sarif Industries is the company behind the cybernetic Human Augments in the game – the upgrades that enhance the human physical form. However, Purity First claim there is a conspiracy behind Sarif Industries, and have uploaded a moving video that shows how augmenting the human form is enslaving the inhabitants of the earth in 2027.

View the trailer below, which is a mock-news report, made up of marketing videos from Sarif Industries, interspersed with footage from Purity First and some of the major world news outlets. The video has been created to add further to the feeling that a conspiracy is brewing in the game, and only you – as Adam Jensen – can stop it:

Deus Ex: Human Revolution will see its European and PAL release on the 26th of August 2011, for PlayStation 3, Xbox 360 and Windows PC platforms.

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