Call Of Duty: Black Ops Smashes UK Sales Records
Following hot on the heels of the massive success Halo: Reach enjoyed when it was released in September, Call of Duty: Black Ops has stepped up and completely destroyed previous sales figures. In only its first day of sale in the UK, Black Ops sold approximately 1.4 million copies. It became the biggest one day sales performance in the UK ever, beating previous record holder and stablemate Modern Warfare 2, which shifted 1.23 million units on its respective launch day. That marks a 14 percent improvement and will again ensure that publisher Activision will remain the top of the sales charts.
Treyarch’s latest Call of Duty title – following World at War from 2008 – also notched the biggest entertainment launch of all time across the US and UK, say claims from Activision. The game sold 5.6 million units across both territories on day one, generating $360 million. To add some perspective to those figures, Microsoft powerhouse Halo: Reach brought in around $200 million in the US and UK at launch, selling around 3 million units. And Halo is one of the biggest franchises in gaming history. Red Dead Redemption has only sold around 7 million copies, and has been on release for almost 6 months.
This news is bound to upset Xbox marketing executive Aaron Greenberg, who had previously stated that nothing released this year would match up to Halo: Reach, specifically stating that it would sell more copies than Black Ops. Whoops!
Call of Duty: Black Ops is out now, and has been making a splash in our forums.